Somersault
client
Somersault
Scope of Project
Logo Design
goals
70’s, Sunny, Girly
overview
Somersault is a local Southern California boutique that specializes in eclectic home decor, games & gifts.
The Strategy
For its logo, I designed a custom typography that references 70’s chunky cursive lettering. The client draws inspiration from carefree, girly whimsy, which I encapsulated in the color palette and flourishes.